For eCommerce brands crossing into 7-8 figures, acquisition alone is no longer enough to drive sustainable growth. At this stage, retention becomes the...
Paid advertising on Meta and Google remains a critical growth lever for DTC brands. However, for many 7-8 figure eCommerce brands, rising customer...
For most DTC brands, growth starts with customer acquisition. But the fastest-scaling brands know that acquisition alone cannot sustain momentum. The real engine...
In eCommerce, email remains one of the most reliable and profitable retention channels but here’s the challenge: it’s not just what you send,...
Email marketing continues to be one of the most reliable revenue drivers for eCommerce brands. Yet, in 2025, deliverability challenges have become more...
Introduction: The Real Question Retention Teams Should Ask
For eCommerce brands relying on retention, the debate between SMS vs email marketing is less...
Understanding your customers deeply is the foundation of strong retention marketing. Two types of data are especially valuable for building personalized and compliant...
What Is Retention Marketing and Why Does It Matter?
Retention marketing is the strategy of keeping your existing customers engaged and encouraging them...